![How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing](https://miro.medium.com/v2/resize:fit:800/0*2arXstcxNkdmmnUK.jpg)
How Adidas Recovered From Their Boston Marathon Marketing Blunder | by Your First 100k | Better Marketing
![0 adidas Running Yesterday We are sorry We are sorry I We are incredibly sorry. Clearly, there was no thought given to the insensitive email subject La 0 adidas Running Yesterday Congrats, 0 adidas Running Yesterday We are sorry We are sorry I We are incredibly sorry. Clearly, there was no thought given to the insensitive email subject La 0 adidas Running Yesterday Congrats,](https://imageproxyb.ifunny.co/crop:x-20,resize:640x,quality:90x75/images/e05a96bcc93ef4a169b3400a94a835f9787e68b945608ab7504819d04390aec7_1.jpg)
0 adidas Running Yesterday We are sorry We are sorry I We are incredibly sorry. Clearly, there was no thought given to the insensitive email subject La 0 adidas Running Yesterday Congrats,
![Adidas facing backlash for tone-deaf email saying 'Congrats, you survived the Boston Marathon!' – New York Daily News Adidas facing backlash for tone-deaf email saying 'Congrats, you survived the Boston Marathon!' – New York Daily News](https://www.nydailynews.com/wp-content/uploads/migration/2017/04/18/GEU5RSQWXZ7PX6BJ6H2CVUBIMI.jpg?w=1024)
Adidas facing backlash for tone-deaf email saying 'Congrats, you survived the Boston Marathon!' – New York Daily News
![Adidas apologises for marketing email congratulating people for 'surviving' Boston Marathon | The Independent | The Independent Adidas apologises for marketing email congratulating people for 'surviving' Boston Marathon | The Independent | The Independent](https://static.independent.co.uk/s3fs-public/thumbnails/image/2017/04/19/09/boston-marathon.jpg?width=1200&height=1200&fit=crop)